Coldwell Banker Residential Brokerage, the leading provider of real estate services in Northern California, announced today that Lisa Goodwill has joined the company as a sales associate in its San Mateo El Camino office.  In her new position, Goodwill will specialize in residential sales in Hillsborough, Burlingame and San Mateo. 

“Coldwell Banker Residential Brokerage has been rapidly growing on the San Francisco Peninsula and we need high caliber agents to help us meet the increasing needs of our clients,” said Peter Aiello, manager of the company’s San Mateo El Camino office.  “Lisa is bright, energetic and works tremendously hard to meet and exceed the expectations of homebuyers and sellers. We welcome her to Coldwell Banker Residential Brokerage.”

Prior to joining Coldwell Banker Residential Brokerage, Goodwill had 20 years of experience working with real estate investing.  She recently completed an intensive training program through Kaplan Professional Real Estate School in San Francisco which emphasized the principles and techniques of real estate.   

Goodwill is an active volunteer at a local shelter for the homeless, as well as in Hillsborough and Burlingame schools where her four children attend.

Goodwill earned her bachelor’s degree in communications from California State University, East Bay and her associate’s degree in fashion merchandising and marketing from The Fashion Institute in Los Angeles.

Coldwell Banker Residential Brokerage in San Mateo is located at 430 N. El Camino Real and can be reached at 650.403.6293.  Goodwill may be reached directly at 650.303.1448 and via e-mail at