Santa Rosa, Calif. – January 6, 2014 – Coldwell Banker Residential Brokerage, the Bay Area’s leading provider of real estate services, announced today that Viola Pedersen has affiliated with the company as a sales associate in its Santa Rosa Bicentennial Way office. In her new position, Pedersen will specialize in residential sales in Santa Rosa and the entire Sonoma County Area.

“Viola will be a great addition to our sales team, and I couldn’t be more excited to have her affiliate with us,” said Tom Kemper, manager of the company’s Santa Rosa Bicentennial Way office. “Viola is bright, energetic and works tremendously hard to meet and exceed the expectations of homebuyers and sellers. We welcome her to Coldwell Banker Residential Brokerage.”

Prior to affiliating with Coldwell Banker Residential Brokerage, Pedersen worked at CPS Real Estate for 12 years serving clients throughout Sonoma County.

Pedersen recently completed an intensive training program, which emphasized the principles and techniques of real estate. She holds numerous credentials for REO and Short Sale properties. She has been affiliated with Freddie Mac for the sale of foreclosure properties and has completed Certified Short Sale Professional training.

Pedersen studied business management and business law at Santa Rosa Junior College.

Coldwell Banker Residential Brokerage in Santa Rosa is located at 600 Bicentennial Way, Suite 100 and can be reached at (707) 527-8567. Pedersen (BRE# 01364524) may be reached directly at (707) 477-3996 and via e-mail at

About Coldwell Banker Residential Brokerage
Coldwell Banker Residential Brokerage is the largest residential real estate brokerage in Northern California and serves the markets from Monterey to Tahoe and nearly every market in between.  The company has 57 office locations and more than 3,600 sales associates throughout Northern California.  Last year the company handled 13.5% of all dollar volume sold in Northern California, more than double its nearest competitor.  Through its internationally renowned Coldwell Banker Previews® program, Coldwell Banker leads the luxury home market in Northern California, representing more than 22% of all dollar volume sold of properties over $1 million.  A subsidiary of Realogy Holdings Corp. (NYSE: RLGY), NRT operates Realogy’s company-owned real estate brokerage offices. For more information please visit or call 925.771.5285. BRE #01908304.

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