Move over mansions with sprawling lawns and glistening pools and enter updated Victorians with modern touches and (literally) million dollar views – Bravo’s hit real estate reality show Million Dollar Listing is coming to San Francisco. A city where the median home sale price hovers around $1 million seems like a natural fit for the franchise’s fourth installment, though viewers not accustomed to San Francisco’s housing market may be surprised to see exactly what $1M will by you in the City by the Bay.

MDLSF will follow the lives of “three ambitious hot shot real estate agents,” including Roh Habibi, Coldwell Banker San Francisco – Pacific Heights, “as they strive to outsell one another in a cutthroat market filled by young tech millionaires.”

“With price points rising 34% in the last year, San Francisco is in the middle of a real estate revolution and these brokers-by-the-bay are listing some of the most expensive and architecturally unique properties around the country. In this town competition is steep and these agents are always rushing to find their next golden listing and billionaire client.”

Habibi said he was excited to have to opportunity to be a part of MDLSF, which he said will provide national and even international exposure for his business and his client’s listings, as well as for Coldwell Banker Residential Brokerage in San Francisco.

“This is honestly one of those ‘once in a lifetime opportunities’ that you just can’t pass up,” he said. “More and more, buyers of luxury properties in San Francisco and Silicon Valley are coming from overseas. Being a part of the show really will give my listings that international attention that you just can’t buy.”

Habibi typifies the international diversity that the Bay Area enjoys. He was born in Kabul, Afghanistan, but his family fled Afghanistan for the Bay Area in the 1980s when he was growing up. An orthodox Muslim, he strives to keep a good work life balance as he juggles his career, his wife, Shugufa, and their new daughter, Zahra.

“From praying and surfing to break-dancing and putting on a power suit, Habibi eats, breathes and sleeps high-end real estate,” Bravo said in its announcement.

Roh during Press Day at NBC Universal (left, top) and a scene from the upcoming season of MDLSF (bottom).

Habibi began his real estate career three years ago after leaving JP Morgan, but he has been a fast-rising producer with Coldwell Banker Residential Brokerage. Last year, he placed in the top 6 percent of San Francisco REALTORS®, ranking 255th out of 4,100 agents in the city.

Other agents from Coldwell Banker Residential Brokerage’s San Francisco offices make cameo appearances on the show this season. Also joining the MDLSF cast this summer will be Justin Fichelson of Climb Real Estate in San Francisco and Andrew Greenwell of Sotheby’s Real Estate in Pleasanton.

Click here to get a sneak peek of the upcoming season.


Follow Roh’s adventures on Twitter and Instagram and catch up on the latest news with #MDLSF.

Million Dollar Listing San Francisco will debut on Wednesday, July 8, at 10 pm on Bravo.