In a time where cell phones can speak, cars can drive themselves and 3D printing is no longer a thing of the distant future, it should come as no surprise that many homeowners have embraced the concept of smart technology within their homes. In fact, the Smart Home Marketplace Survey conducted by Coldwell Banker Real Estate, which polled more than 4,000 Americans, found that almost half either own smart home technology or plan to invest in it in 2016. Even Mark Zuckerberg made smart home technology his new year’s resolution, as he announced on Facebook last night.
As smart home technology is quickly becoming the norm, many of us are wondering what we should expect to see in terms of smart home products and trends and are asking ourselves the big question, “How will these new gadgets impact the sales price of a home?”
These questions and others like it are what inspired Coldwell Banker to position itself as a leader in the smart home space and participate in the 2016 Consumer Electronics Show (CES) that’s taking place January 6-9 in Las Vegas, Nevada. With over eight billion “impressions” of the show’s hashtag last year, CES is considered the Super Bowl, Mardi Gras and New Year’s Eve all rolled into one for the technology world.
So what can we expect to see from Coldwell Banker at this year’s event? For one, the brand will be co-sponsoring the Smart Home Marketplace and will be hosting a CES conference session, titled, “Selling Smart: Real Estate and The Smart Home” for those interested in learning how smart home brands ensure that their products are the ones home buyers and sellers select. Coldwell Banker will also have a booth, which will serve as the hub and broadcast center for all things real estate with highlights including a 360-degree video tour of the smart home of New York Knicks legend Patrick Ewing, and live broadcasting to Coldwell Banker’s YouTube channel. For those on the go, you can still be a part of the conversation by searching for the hashtag, #CESCB.
Stay tuned for more updates and news as we cover this year’s Consumer Electronics Show starting January 6th.
Header image via flickr.